The Client:
Escuela Micael is a private Waldorf School in Aguadilla Puerto Rico. I believed 100% in their mission and philosophy of education. I wanted to be a part of the school so I offered to build, host and manage their website for free. Escuela Micael was the first Waldorf School in Puerto Rico and we were all excited to share this wonderful learning experience in as many ways as possible, including online.
The Job:
Our first goal was to share the unique and wonderful message about the Waldorf system of education and Escuela Micael. Next we wanted to increase visibility so we created and verified the Escuela Micael Google My Business Page. Our second goal was to showcase the uniqueness of Escuela Micael using articles and photos of the students and school events. We chose to focus on two methods to do this. The first educate the people about the Waldorf system of education. Second to showcase the uniqueness of the school and system using photographs.
The Results:
Escuela Micael is one of the busiest websites we manage with over 300 unique visits per month on average. These visits lead to a high percentage of contacts by email and phone. We see an equal division of visitors going to both the articles for education and the photo galleries for an insight into the Waldorf/Escuela Micael experience.
